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Hellmann's

HELLMANN'S - HELLMANN'S STANDARD

To help reduce food waste in the UK, Hellmann’s created standardized portion sizes and worked with restaurants to list them on menus.  So when a guest is dining at a participating Hellmann’s Standard restaurant, they’ll know exactly how much food they’re getting.

Role: Copywriter, Creative

Featured in We Love Ad.

Featured in Ads of the World.

Hridaynag Kooretti (AD) // Mauricio Borda (AD) // Nicolas Perez-Molina (CW)

Mentor // Laszlo Szloboda